When the Wine hits your eye like a fake pizza pie, that’s Nobile…

What on earth…? The reputation of Tuscan wine is unraveling faster than the thread of a Paula Abdul conversation.

On top of the crisis in Montalcino, come revelations of adulteration and fraud in neighboring Montepulciano.

According to the web site Vinowire, the Italian Finance Ministry “has launched an investigation and has seized wines produced by at least one producer in Montepluciano, Cooperativa Vecchia Cantina, whose Vino Nobile di Montepulciano is believed to have been “cut” with wine sourced from “central and northern Italy.”

Luca Gattavecchi, president of the Consorzio del Vino Nobile di Montepulciano, has said that he was “not surprised.” His own winery is also under investigation.

Are the fox guarding the hens? The president of the consortium is “not surprised” that he and the Consorzio’s largest member is under investigation? Sheesh! You have to wonder how long these guys have been skirting the law to sell us Merlocino and Vino Fraudile; easy drinking swill to sooth a smooth seeking American palate.

The tragedy is that the large number of good producers are painted with the same oily brush as the suspected bad guys. True, no fraud or impropriety has been proven. But the damage has been done.

Tuscan wine is fast becoming an easy joke.

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